Selling Tips: Advice for Selling Your House in the Winter

December 20, 2020December 27, 2020 Tom Clark selling tips

The holiday season is a wonderful time of year for many reasons, though it is not typically associated with selling houses. That said, there is a range of benefits in choosing to sell your house during the winter months, from less competition to more serious buyers.

Knowing just how to market your house in winter can have a huge impact on the time it takes to sell, the overall interest it garners, and the price you sell it for.

In this blog post, we have listed four key selling tips to help you sell your house in the winter. We will also look at the benefits of selling your house during the colder months.

Benefits of Selling in Winter

When we consider our most ‘active’ season, winter probably isn’t one that comes to mind. It’s a time of year when many are happy to stay indoors and avoid the cold outside.

So, if you have prospective buyers interested in viewing your house during the winter, it’s a sure sign that they aren’t merely browsing, as they might be during the summertime. With fewer houses on the market in winter, it should be easier to catch the eye of those serious buyers.

While many people view their summer holidays as a time to travel away for vacations, the festive holidays are actually the perfect time for viewing houses. With prospective buyers staying locals during their festive time off, winter is a great time of the year for scheduling home viewings.

House Selling Tips in Winter

Whatever the season, understanding how best to market your house is key. Here are some useful tips for selling your house in the wintertime.

Learn more about how to over obstacles to selling your house in winter and other great selling tips with Pittsburgh Cash Home Buyers.

Make It Cozy

Turn up the thermostat, light a fire, fill the rooms with the aroma of festive snacks, play holiday music in the background, and make prospective buyers feel like they are already at home.

Add Lights to the Exterior

When prospective buyers are arriving at your house, lights that cut through the winter darkness and radiate your exterior can result in a positive first impression. Just be careful not to overdo it with the Christmas lights.

Make It Safe

Snow and ice on driveways and outside steps are a safety hazard during the cold winter months. If a prospective buyer slips and slides their way to the front door, they will immediately be filled with uncertainty. Ensure that your property is free of hazards and welcoming to everyone.

Take the Right Photos

While snow is always pretty, your real estate photos should show off your property, not how much snow is on your roof. Keep the focus on the features of your property’s exterior. Inside, take a less-is-more approach when photographing Christmas decorations.